Ask For Email Addresses From Prospects On The Phone
Email is a very cost efficient way to advertise to your clients. Heck, its practically FREE.
You indeed want to harvest emails as prospects call for information and as clients book appointments. The biggest obstacle Ive found is talking the receptionist into asking for the email. She feels if she gets a few negative responses, people dont want to give out their email.
And its true. People dont want to give out their email. It depends on how you ask them for it. Its your job to train people answering the phone to correctly ask.
Dont just say, Can I have your email address? The first response will be NO much of the time.
First, give them a reason why you need it. Tell them, So we can send you a confirmation for your appointment and some tips on how to get ready for our service, what is your email address?
Youre giving them a good reason. Then, youre assuming they will give you their email. There should be no hesitation in your voice. Kind of Oh, by the way, what was your email address?
The same type of questioning works for prospects who are gathering information on the phone and not quite ready to book an appointment.
Before you get off the phone, say, We have some detailed information about ---------- (what you were just talking about), if I could get your email address, Ill send you the link.
If theyre interested, theyll give you their email. If theyre not interested, they werent going to buy anyway. Send them on their way.
The main idea is to get over the fear of asking for an email address. Then, begin asking with the best formula. Yes, some consumers are scared to give it out. They fear you will spam their email box or sell their address to another company.
First, always give a Reason Why..
Always tell them what you want to do with their email address first, it will put them at ease. If there are any objections after you tell them, let them know you would never spam them or sell their address.
As a last note, tell them youre out to make friends, not enemies. You wouldnt do anything with their email address they wouldnt want done. If they strongly disagree in giving the address out, so be it. Just book the job and gain a new customer.
John Braun is a copywriter with Hitman Advertising. John specializes in helping home service businesses improve their advertising and marketing return. He has a system called "Secrets to Highly Profitable Advertising."
To get your FREE REPORT entitled How To Choose The Most Profitable Advertising for your service business, visit http://www.HitmanAdvertising.com
Creative Ideas To Get Prospects To Open Your Sales Package!
How many times have you sent information to your sales prospect only to hear them say, Ive been busy and havent had a chance to open your package? Here are a few other lines Ive heard when following up with prospects, do any of these sound familiar?I have a stack of unopened envelopes on my desk.
Try me again in next week, Im swamped.
(Sigh) I j...
Health Insurance Lead Generation
The health insurance business is getting more and more competitive as more people recognize the need for a health insurance policy. That is why health insurance agents and brokers are also having a tough time making a sale. Before, agents rely on cold calls to find prospects but now, with health insurance lead generation, finding prospects that wil...
Free Health Insurance Leads
Being a health insurance agent is not an easy job. You can spend the whole day talking to prospects, but the end result could be frustrating, especially if your customer rejects you. Even if you are able to explain the value of your product and be better than any other agent trying to earn that prospects business, it might not be enough to make a s...
How to Warm-Up Cold Calls & Chilly Emails
Ive been doing a telephone marketing campaign to promote a series of seminars that Ill be presenting in the next several months at various universities.To bolster registrations in my Best Practices in Negotiation, Managing Client Relations, and Building Your Professional Practice seminars, Ive been phoning into various elite professional practitio...
High Phone Bills Can Affect More Than Your Expenses
I got a phone call today from a gentleman in Arizona. He wanted to talk to me about a report I downloaded from him about network marketing. I wasnt interested in network marketing, and I told him that.But consider this.I live in Chilliwack, British Columbia, Canada. So that call was an international call for him. Im guessing at least 10 cents per m...
Nokia 3250 - A Solid Phone And Impressive Handset
If you thought mobile phones are all about slim and skinny appearances, you will be proved wrong once you see the Nokia 3250. The device is an impressive handset that comes in a slightly bulky feel and a unique twist up to 270 degrees. As the device twists, the mobile changes functions from one application to another. The Nokia 3250 is available in...
How To Find An Address With A Cell Phone Number
The world we live in is becoming more and more advanced as new developments in technology occurs. One can now get their hands on any kind of information they so desires with the click of a few buttons and some information they already have. The internet makes a lot of things possible because of the wide range of subjects, the large number of web pa...